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Our strategy
Written by Administrator   
Tuesday, 30 November 1999 00:00

We support that mission with Our strategy to position parlagh furniture as one of top companies in Iran and region markets and to reach a worldwide player in the future.

Our commitment to excellence is based on our core beliefs :

We are sensitive to the look and feel of good raw material and fine furniture, as well as to high –powered personal computing.

We seek fair and responsible profit, enough to keep the company financially healthy for the long term to fairly compensate owners and investors for their money and risk .

Uncompromising integrity in all our dealings will ensure that associates, and suppliers are always treated with respect and fairness.

The product strategy is also based on quality, in this case the intersection of technical understanding with very high quality woodworking and professional materials, and workmanship.

An important competitive edge is our assembly strategy, which is based on interlocking wood pieces of such high quality that assembly is not only a pleasure for our customers, it is actually a feature that enhances the sense of quality.
Last Updated on Tuesday, 23 August 2011 19:57